Yoni Lappin

Yoni Lappin is a London-based director and photographer working in music, fashion, documentary, commercial and film. His interest in youth culture has led him to direct videos for cutting edge artists such as A$AP Rocky, Mura Masa, Octavian, Charli XCX, Usher, NAO and Post Malone. He has also recently directed work and photographed for Adidas, Vogue, Nowness, Luxottica, Converse & JW Anderson amongst other brands and publications. As a kid he enjoyed throwing crab apples at passing cars in New York until one day he got caught and realised this was a bad idea.



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